On and Off page

These tactics often include link building, guest posting, social media marketing, and more.

On-page SEO

refers to SEO factors and techniques focused on optimizing aspects of your website that are under your control. On-page SEO refers to SEO factors and techniques focused on optimizing aspects of your website that are under your control. Whereas on-page SEO leaves you in full control and able to experiment, off-page techniques are finicky, indefinite and somewhat left to chance.

On-page SEO involves all the on-site techniques you can employ to ensure a webpage will rank on a SERP.

Off-page SEO

refers to SEO factors and strategies focused on promoting your site or brand around the web.

What is the meaning of off-page?

Off-page SEO (also called off-site SEO ) refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs). You might be thinking that blog commenting is no longer meaningful, but there are many reasons to keep commenting on blogs, as long as you’re doing it in the right way and with the right audience. You might have all the best off-page techniques in the world, but they won’t mean a thing if you don’t have quality content.